Chapter 4
Chapter 4 — "Responsibility — Pass the Ball"
TL;DR: Leaders create leaders — the captaincy is distributed across the squad, not hoarded at the top.

Summary: Chapter four argues that the All Blacks' rebuild succeeded because the coaching staff actively gave power away. Kerr describes the deliberate creation of a Senior Leadership Group: eight or so capped players empowered to set standards, run reviews, choose social activities, even draft the team protocols that the coaches then ratified. The chapter's image is rugby's most fundamental act — passing the ball — turned into a leadership philosophy: hold possession only long enough to find the better-positioned teammate. The dual axis Kerr explores is accountability without authority on one side and authority without ownership on the other; both fail. The cure is shared ownership. He references Ki-o-rahi and traditional Māori field games where leadership rotates by situation. The signature whakataukī is haere taka mua, taka muri — "those who lead must also walk behind" — meaning leaders must follow as well as direct. The chapter is full of small, deliberate transfers of power: Henry handing the team-talk floor to a 22-year-old, McCaw asking the bench what they would change.
Key scenes:
- A circle of senior players in a back room redrafting the team's behavior charter in a single notebook passed hand to hand
- A coach stepping back from the front of a meeting room as a young squad member takes the marker
- A close-up of a rugby ball mid-flight between two players — the chapter's defining image, used metaphorically
- A Māori adviser explaining haere taka mua, taka muri by physically walking ahead and then behind a younger player
Characters present: Graham Henry, Richie McCaw, the Senior Leadership Group, an anonymous young squad member taking the floor, an unnamed Māori cultural advisor, James Kerr (narrator)
Locations / settings:
- A meeting room with chairs in a circle, a single notebook centered on a low table
- A training pitch, dawn — used as a backdrop for the walk ahead, walk behind image
- A boardroom briefly; coaching staff visibly stepping back to a side wall
Visual motifs: a rugby ball frozen mid-flight against a black void; a single notebook being handed across hands; an empty chair at the head of a circle; a coach silhouette at the rear of a frame, deliberately demoted
Emotional tone: trusting, deliberate, mature, generous
Confidence: high — distributed leadership / "dual-management" model is a much-quoted feature of the All Blacks' post-2007 rebuild.